10/09/2025

There's personal branding, and there's this: Design that moves us.

What if the most powerful thing you’ve never seen is yourself? In this episode of Crazy Beautiful Truth, Ushi Patel and host Sheila Delaney explore what happens when we see ourselves clearly reflected back to us in a creative brief. We talk about why design cracks us open and lets us see ourselves afresh, why masks fall away, and why seeing ourselvs through the lens of design moves and activates us more than praise ever could.


Find more of Ushi at ushi-ink.com.


Get her book, Dare to Design the Real You to show you how to define your irreplaceable value-add and remain relevant, the obvious choice regardless of the changing world around you. It is not about doing more—it is about seeing differently. It’s not about what you’ve achieved. It’s about who you are—the source of your distinction.